Philip “Phil” Timson, CGREA, is Founder and Managing Partner of Value Metrics Advisors (VMA), a full-service Commercial Real Estate (CRE) Appraisal Services Provider located in Dana Point, California. Serving as a Senior Commercial Real Estate Valuation Expert with over 32 years of commercial appraisal experience, Phil has focused on Southern California, while also covering other areas such as Central and Northern CA as well as the states of NV, AZ, WA, OR, CO, FL and others. Phil's commercial real estate data access spans all 50 states, facilitating private Appraisal and Review services available to anyone seeking professional guidance and quality control with respect to an existing appraisal report, current or retrospective. All VMA reports comply with USPAP (Uniform Standards of Professional Appraisal Practice) and the Code of Professional Ethics and Standards of Professional Practice of the Appraisal Institute.

Services range from consultation to complete narrative (full) Appraisal Reports, including Desktop Appraisals (without on-site inspection), and Appraisal Reviews (review of existing commercial appraisal reports). Areas of specialty include existing or proposed, single- or multi-tenant office, retail, industrial, and multi-family. Phil also specializes in commercial, industrial and multi-family land as well as shopping centers, business parks, contractor storage yards, cross-dock facilities, high-tech distribution centers, event facilities, schools, houses of worship, convenience stores, and all combinations of mixed-use properties involving retail/office/residential.

Whether it's one or a few commercial properties that need to be formally appraised to facilitate a divorce, partnership dissolution, or tax appeal - or 20 to 100+ properties in an investment portfolio that are being moved into a trust or part of a gifting situation or exchange - Phil's broad range of experience can be very helpful to the right person at the right time. Even if you are seeking a valuation to assist in a purchase decision, Value Metrics Advisors offers cost-effective solutions for a wide variety of situations. VMA even provides a unique value monitoring approach for investors with a desire for periodic insights and customized analytics.

Since the onset of the nationwide pandemic in March 2020 (to June 1, 2025), Phil has completed over 350 appraisal reports for dozens of clients culminating in a cumulative appraised value of over $3.8 billion. Many have found Phil and his firm to deliver affordability, consistency, precision, and deep market insight to each assignment. His practice is grounded in the principles of reliability, integrity, and flexibility with unique blend of on-going innovation and best-in-class customer service.